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Demand Gen Report - The Latest B2B Marketing News & Trends Emerald Media Network Advertise B2B Marketing Exchange B2B Marketing Exchange East Follow Follow Follow Follow ADVERTISEMENT Latest View All Posts » Industry News Demanding Views Financial News Solution Spotlight Case Studies Podcasts Blogs Topics View All Posts » ABM/ABX Content Strategy Demand Generation Go-To-Market Strategy Personalization Predictive Marketing Revenue Operations Sales Enablement Resources View All Resources » State Of” Guides Tactical Guides Research Reports Webinars E-books White Papers iPapers Infographics Podcast Events MoreAdvertise Editorial Calendar Subscribe Latest Topics Resources Podcast Events More Subscribe View All Posts » Industry News Demanding Views Financial News Solution Spotlight Case Studies Podcasts Blogs View All Posts » ABM/ABX Content Strategy Demand Generation Go-To-Market Strategy Personalization Predictive Marketing Revenue Operations Sales Enablement View All Resources » "State Of" Guides Tactical Guides Research Reports Webinars E-books White Papers iPapers InfographicsAdvertise Editorial Calendar Q MENU  Trending RevOps Maturity Model Sendoso & Alyce Team Up To Create ‘Largest’ Gifting Solution Madison Logic CEO #B2BMX 2024 Preview: The Roadmap To Revenue Revealed Redactable Raises $5.5M In Seed Funding Demand Gen Report Research Navigating The Attention Economy Via Snack-able & Shareable Content The 2024 Content Preferences Benchmark Survey Independent, collaborative and communicative are the three primary adjectives attributed to B2B prospects and buyers, as the 2024 Content Preferences Benchmark Survey” revealed that... Featured Mastering The Trio: How To Sync Sales, Marketing & Data For Account-Based Success "State Of" Guides Propelling Growth Marketing Via Data Analytics, Brand Consistency & Integrated Campaigns "State Of" Guides Channel/Partner Marketing Benchmark Survey Research What’s Working In Demand Generation In 2024 Reports Latest Posts How Mature Is Your Revenue Operations? Revenue operations (RevOps) is a relatively new term that appears with growing frequency: LinkedIn identified Chief Revenue Officer/Head of RevOps as one of the fastest growing job categories for two… Demanding Views May 10 Clari Releases New Innovations To Assist Business Forecasting & Predictions Clari, an enterprise revenue platform, revealed several new innovations that reportedly help revenue leaders more accurately forecast and make predictions across diverse business models while allowing sales reps to create,… Industry News May 8 Amidst 76% Budget Growth, Marketers Allocating Spend Toward Data Quality, AI & Authenticity More than three-fourths (76%) of marketers expect budget increases this year, with 31% of those respondents anticipating significant increases to invest toward data quality, artificial intelligence and more, new research… Industry News May 8 Banzai Reach Seeks To Drive More Event Registrations Banzai is a marketing technology company that seeks to provide essential marketing and sales solutions for businesses of all sizes. Banzai helps companies of all sizes target, engage and measure… Solution Spotlight May 7 Uberflip Reimagines Platform To Help Users Keep Pace With Self-Service Buyers Uberflip, a content marketing platform, redesigned its platform to better help B2B marketers deliver personalized engagement in the era of self-service buyers. Specifically, the revamped platform seeks to provide more… Industry News May 6 Responsive Unveils AI-Powered SRM Platform; Strengthens Seismic Partnership Responsive revealed its AI-powered strategic response management (SRM) platform, which is designed to help organizations seamlessly collaborate and respond to information requests. The company also strengthened its partnership with sales enablement… Industry News May 6 The Power Of Event-Led Growth In 2024 Business today primarily happens in a digital environment, leaving people hungry for authentic, in-person experiences. Event marketers have the unique opportunity to capitalize on this appetite for human interaction, make… Demanding Views May 3 RollWorks Launches Dashboard Designed To Optimize ABM Strategies Account-based platform RollWorks, a division of NextRoll, released Command Center, an interactive ABM dashboard that seeks to unify buying signals into a single, intuitive interface to help connect insights to actions… Industry News May 2 Job Security, Work/Life Balance Top Concerns For 41% Of Women In Revenue Roles According to new research, more than 40% of women cite work/life balance as a top challenge, which is exacerbated by company leaders who plan to issue return-to-office mandates and cut… Industry News May 2 Introducing B2B Marketing Exchange East: The Latest Iteration In The #B2BMX Event Series Since 2019, the B2B Sales & Marketing Exchange (#B2BSMX) brought together thousands of B2B practitioners looking to level up their approaches in all facets of marketing and sales. And playing… Blog April 30 The Rise Of The Empowered B2B Buyer: How To Create Seamless Self-Service Digital Experiences The world of B2B commerce is undergoing a profound transformation: Traditional sales models are being disrupted as B2B buyers, especially those from younger generations, are increasingly demanding the same ease,… Demanding Views April 29 1 2 3 … 9 Next » Featured Event February 26 - 28, 2024 • The Phoenician, Scottsdale LEARN MOREResources Cutting Through The Clutter Webinars Navigating The Attention Economy Via Snack-able & Shareable Content Research Mastering The Trio: How To Sync Sales, Marketing & Data For Account-Based Success "State Of" Guides Propelling Growth Marketing Via Data Analytics, Brand Consistency & Integrated Campaigns "State Of" Guides Channel/Partner Marketing Benchmark Survey Research View More Resources ADVERTISEMENT Events & Webinars Masters of B2B Marketing 2024 Industry Events Forrester B2B Summit 2024 Industry Events Adobe Summit 2024 Industry Events More Events & Webinars ADVERTISEMENT Podcast Episodes Turbocharge Your Growth Engine In Today’s Economy, With Forrester’s John Arnold February 21, 2024 Building A Winning Brand Pitch With Brand Strategist & Author Kate DiLeo February 14, 2024 How To Become The Experience Maker At Your Organization February 7, 2024 Two Marketers, One Candid Conversation About Lower Funnel B2B Marketing January 31, 2024 More Episodes ADVERTISEMENT General Industry News Demanding Views Financial News Case Studies Solution Spotlight Podcasts Blog Subscribe Topics ABM/ABX Content Strategy Demand Generation Go-To-Market Strategy Personalization Predictive Marketing Revenue Operations Sales Enablement View All Topics » Resources State Of” Guides Tactical Guides Research Reports Webinars E-books White Papers iPapers View All Resources »Overview Advertise Editorial Calendar Events B2B Marketing Exchange B2B Marketing Exchange East Contact Us Phone: 1.888.603.3626 Email: info@demandgenreport.com Social: Follow Follow Follow Follow Ⓒ 2024 Emerald X, LLC. 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